M28 — Terres de culture

For two years, the M28 association has been working to help Montpellier-Sète and its partners win the title of European Capital of Culture. Its dynamic has given substance to a concept of territory, shared by its stakeholders, who have decided not only to maintain its achievements but to pursue it.

‘M28 – Terres de culture’ now sees itself as a “soul supplement”, in the etymological sense of the word – that which animates, that which gives breath – an approach that is not content with simply interweaving administrative machinery, but builds an organic link between the players in the region. M28 – Terres de culture decompartmentalises culture to make it an instrument of resilience in a living area, a continuum of experiences and a community of destinies in the face of contemporary climate, social and economic challenges.

To continue to share our imaginations, to transform the region through culture and to build a common future, ‘M28 – Terres de culture’ has taken on new missions:

  • Animate a common framework going beyond existing administrative structures and aiming to transform, through culture, the territory defined in the continuity of the candidacy of Montpellier and its partners to become European Capital of Culture,
  • To create a space for experimentation with new forms of art and collaboration around the day-to-day problems of local residents and the major issues affecting the area,
  • Take an experimental and cross-sectoral approach,
  • Support joint projects, document them and give them shared visibility.

Methods of action

The main phases of the experiment

  • Launch
    June to Oct. 2024
  • Enrichment and pooling
    Oct. 2024 to January 2025
  • Relations and mediation with all participants and audiences
    Jan. to March 2025
  • Formalising, promoting and sharing
    March to August 2025
  • Feedback
    Sept. to Oct. 2025